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Ro! Chairwoman of The HBCU Sports Summit a division of The Ro Ro Group, has over 30+ years of sports marketing experience.
Ro! brings experience in entertainment and brand marketing arena, renowned for her innovative work in music, film, real estate, motivational well-being, and brand marketing. As the first African American spokesmodel for Jergens Lotion, she led a successful three-year national campaign that tripled sales and launched new product lines.
Ro! has collaborated with numerous corporate partners, celebrities and athletes on product placements and production deals, including Tesla, Samsung, CES, Uncle Nearest, BMI, Sony Pictures, Billboard Music Awards, SAG Awards, Golden Globes, Oscars, Netflix, Amazon, Chanel, Coca Cola, Fox Television, Paramount Studios, Warner Bros., and much more.
Currently, Ro! manages several active projects along with her own brands: The Ro Ro Group (a brand marketing company), Ro Ro Fan (a fan experience with her celebrity friends), Ro Ro Records & Entertainment Inc. (a publishing and record label), and The Ro! Project (a give-back program). Her mission is to help others build their dreams by fostering entrepreneurial ventures for both men and women.
As a minority woman, Ro! has mastered her industries through discipline, hard work, and moral leadership. Despite her success, she remains approachable and dedicated to inspiring people nationwide to achieve their dreams.
Ro! emphasizes the importance of planning, hard work, dedication, and continuous learning. She has collaborated with motivational speakers, athletes, celebrities, and entrepreneurs, making a global impact by creating opportunities for others. Her latest venture, the HBCU Sports Summit, launched in 2023 with the Baltimore Ravens. Stay tuned for more to come!
Terrence is a distinguished U.S. Air Force veteran, member of Alpha Phi Alpha Fraternity, Inc., and co-founder of The Ro Ro Group. With over thirty years of experience, he has managed and launched several start-up companies. He has collaborated on projects with notable organizations such as the Billboard Music Awards, Coca Cola, Samsung Electronics, AWS, and Tesla.
In 2002, Terrence and Ro! teamed up to create The Ro Ro Group, a marketing company specializing in brand marketing, public relations, professional staffing, internet, and sports marketing. Terrence also serves as an agent advisor to several professional athletes and celebrities.
In 2023, he co-founded the HBCU Sports Summit with Ro! Rochester, aiming to guide students towards higher education.
Sonja O. Stills has been a respected, well-known staple within the Mid-Eastern Athletic Conference for the past 19 years, and on Jan. 1, 2022, she took over as commissioner -- becoming the first female commissioner in the conference's history, as well as the first female commissioner of a Div. I HBCU conference.
With a proven track record of accountability, efficiency, and passion, Stills has risen through the ranks within the MEAC, beginning with her tenure at the conference in October 2002. Stills has made a name for herself among her peers and other industry professionals for her never-ending dedication to the conference and its student-athletes, ability to grow and innovate, organization, team-first mentality, and goal-achieving initiative.
In January 2021, Stills was promoted to Chief of Staff/Chief Operating Officer of the MEAC. In her new role, she ensures that the Commissioner is carrying out the strategic objectives of the Council of Chief Executive Officers and the Delegate Assembly. Stills remains the lead on all hiring, strategic and long-range planning, re-branding, and marketing, NCAA Name, Image and Likeness (NIL), conference budget, the renewal of the MEAC Basketball Tournament with the City of Norfolk, and all special events and activities.
Will Bradford is an east side Detroit native and founder of Creating Articulate Reach. C.A.R. is a Detroit and NYC based creative shop that provides biz dev and creative strategy to business/athletes in the sports media and entertainment space. He is an alum of Detroit Martin Luther King High School, he graduated from Alabama State University (ASU) with a bachelor's degree in Business Management, and he graduated from Long Island University (LIU) with a master's degree in Computer Science and Graphic Design.
Will's unique professional journey began during his junior year at ASU. While participating in a student exchange program based in NYC, he was discovered by Wilhelmina Models. After completing his undergraduate studies at ASU, Will moved to NYC where he pursued a very successful professional modeling career (Will's portfolio). At the peak of his career he was able to develop a portfolio of work that placed him among Models.com's 'Top 50 Male Models' in the world. In 2012, while attending graduate school, he launched his creative shop — C.A.R. to provide innovative marketing and branding services to athletes/entertainers. Will's employment history include positions with The Players’ Tribune where he worked for five years as the Director of Athlete Marketing & Creative Strategy and the Detroit Pistons as the Director of Lifestyle Marketing.
Marc Ross is an analyst on NFL Network appearing on various programs such as NFL Total Access and NFL Now. Before joining the NFL Network as an analyst, Marc Ross worked for a year as a consultant for NFL Football Operations, and prior to that, Marc spent 11 years with the New York Giants, winning two Super Bowls in his time with the organization. Marc spent five seasons as the Vice President of Player Evaluation and six seasons as the Director of College Scouting. Starting his career as a public relations intern at training camp for the Giants in 1995, Marc then went on to work for the Philadelphia Eagles from 1996-2000 working in personnel and then becoming the Eagles' eastern regional scout. At the age of 27, Marc became the NFL's youngest college scouting director, and he spent seven years there with the Eagles before moving to the Buffalo Bills in the spring of 2004 to be a national college scout. Along with the title of youngest college scouting director, Marc was named All-Ivy League Wide Receiver in 1993 and 1994 at Princeton. He holds five school records as a receiver and punt returner including most returns in a season and most yards in a game. Additionally, in 2019 Marc was named to the Princeton All Time Team of the Ivy League Era. While at Princeton Marc earned a Bachelor of Arts degree in sociology and a master's degree in sport management from the University of Massachusetts in 1997.
Shemar Bridges Bridges grew up in Jacksonville, Fl. and attended Potter's House Christian Academy. Bridges began his college football career at Tusculum. He redshirted his true freshman season and transferred to Fort Valley State after his redshirt freshman year. Bridges was named second team All-Southern Intercollegiate Athletic Conference as a redshirt sophomore after finishing the season with 51 receptions for 765 yards and four touchdowns. Bridges signed with the Baltimore Ravens as an undrafted free agent on May 7, 2022. Shemar Bridges is currently an American professional football wide receiver for the Hamilton Tiger-Cats of the Canadian Football League (CFL). He is the Ambassador for the HBCU Sports Summit Football Program, sharing his knowledge and love for the game. Teaching the student athletes how to use your talents and skills on the field.
Daylon Cason, born and raised in Long Beach, California, played football at Glenville State University. He is currently the FBU Co-Director for Southern California at Long Beach City College. A staple in the community and a passionate advocate for youth football, Daylon is a dedicated teacher, trainer, and coach who inspires many young athletes. His goal is to help each athlete reach their full potential and advance to the highest levels in the sports arena.
Martha Sylla Underwood is a highly accomplished software technology industry veteran who has built a storied career spanning from IBM in Florida to Silicon Valley, and now Birmingham, Alabama. With a background in developing enterprise solutions for insurance carriers, creating early versions of healthcare patient portals, and positioning startups for acquisition through her expertise in business modeling and product optimization, Martha is a true innovator in the industry. Today, she serves as the Founder and CEO of Prismm, a company dedicated to revolutionizing the wealth transfer process at the end of life through technology
Ms. Arrington has a long career as a financial aid professional. For over twenty years she served as Corporate Director of Financial Aid and Title IV Compliance for Strayer University (“Strategic Education- STRA”), during which time the University grew from two to nearly sixty campuses. Ms. Arrington has been an active member in student financial aid professional organizations for many years. She is Past President of the District of Columbia Association of Student Financial Aid Administrators, past member of the Executive Council of the Eastern Association of Student Financial Aid Administrators, and has been a member of the National Association of Student Financial Aid Administrators, the Southern Association of Student Financial Aid Administrators, and the Virginia Association of Student Financial Aid Administrators where she served as Co-Chair of VASFAA's Minority Affairs Committee. On May 27, 2010, she was inducted in the Washington DC College Bound, Inc. Hall of Fame. The award is given by The Board of Directors, College Bound, Inc. to salute individuals, and/or community groups that have demonstrated on-going support for the mission and services of College Bound, Inc. Ms. Arrington performed as a Senior Adviser of Higher Education Services at Cooley PLLC. She assisted attorneys in the firm's higher education services practice to provide client institutions and organizations with expert assistance, technical analysis and guidance in the management and evaluation of student financial assistance services, with a particular emphasis on the Title IV student financial assistance programs. Currently, Ms. Arrington serves as the Director of Financial Aid for Office of Financial in the Enrollment Management and Student Affairs Division at Coppin State University, Baltimore, Maryland. She received her B. A. degree from the University of North Carolina at Chapel Hill.
Anthony Poindexter Jr., known as AJ (Ro!'s nephew), is a dedicated junior film student at Penn State University with a profound passion for visual storytelling. Over the past four years, AJ has developed extensive expertise in videography, cinematography, and video editing. His professional journey includes notable roles as a cinematographer and editor for esteemed events and organizations such as the NCAA Women’s Final Four, Penn State Athletics, Fox Sports, NBC Sports, Elite 11 QB Competition, AU Pro Sports, and various campus organizations at Penn State. AJ is known for his unwavering work ethic and enthusiasm for his craft, demonstrating a commitment that shines through in every project he undertakes. His skills make him a valuable asset to any creative endeavor.
Raised by a military father and a corporate finance mother, alongside my identical twin sister and two younger siblings, I grew up moving and traveling frequently. This upbringing allowed me to comfortably engage with people from all walks of life. Although I have a degree in criminal justice, I chose to pursue a career in the hospitality and event industry. My journey has taken me from Seattle to Chicago, Virginia Beach, Las Vegas, and now Southern California. I am passionate about helping people and creating magical moments and memories. Currently, I assist Ro! with managing the platform and handling day-to-day operations both in the office and at various event locations.
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